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For those who know how, using social media to get your personal training brand out there – and to reach your target audience – can make all the difference to your fitness business. But with so many campaigns being pushed on social media platforms by your competitors, it can be…
Read MoreWaking up early and getting out into the cold to do some exercise is a challenging task. This is true even for the most motivated of people. However, when the temperature drops in the winter months it can be all the more difficult to motivate yourself to get going. This…
Read MoreOne of the biggest mistakes that many people make about life coaching is confusing it with psychotherapy. Life coaching isn’t about lying on a couch and talking about your life story while the psychotherapist interrupts your ramblings with “So how does that make you feel?” Life coaching is so much…
Read MoreThe word “Yoga” originates from the Sanskrit word “Yuj”, which means to unite or assimilate the spirit with the physical body. Looking at the history of this ancient exercise form, we learn that it developed between fifth and sixth centuries BC. The first records of Yoga The first records of Yoga…
Read MorePersonal trainers can be seen as business owners and brands on their own. And being a personal trainer means you need to have a variety of important business skills like time management, administrative prowess and marketing know-how. One of the most effective ways to market yourself and reach your relevant…
Read MoreIf there was one phrase to describe Michelle van Zyl, it would have to be ‘entrepreneur extraordinaire’. Not only is Michelle a #TeamTrifocus brand ambassador, she is also a personal trainer and graphic designer. She took some time out to let us in on her fitness and productivity secrets. Michelle’s…
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